Hello, and welcome to the newsletter!
 

Today, we're focusing on the power of customer video testimonials and how they can enhance your brand.

Video testimonials are short videos in which your happy customers speak about their experience with your brand or products. 
 

These offer an engaging format that holds viewers' attention and can effectively convey the benefits of a product, potentially leading to increased sales conversion.
 

A report by HubSpot states that 72% of customers prefer learning about a product or service through video. 
 

For B2C and B2B businesses, customer video testimonials can help build your business.
 

Additionally, video testimonials can improve your website's SEO and online visibility.
 

These are clear benefits, but you might wonder if producing a compelling video testimonial is too difficult. 

Well, the good news is that user-friendly video testimonial apps are available, eliminating the need for expensive equipment or extensive editing. 
 

The video testimonial software featured below makes requesting a video testimonial, recording it, and loading it on your website quite doable. 

You'll also have access to systems and methods that provide tools for getting authentic and specific testimonial content.

Here are some apps to consider. Feel free to contact me to help you leverage the huge benefits of customer video testimonials.

Mike

Used by small businesses and non-profits and trusted by major brands such as Wayfair, Google, and Redfin. Record your satisfied customers anytime, from any device. 

Start by sending one of the video request templates. When you get a response, Video Vocal automatically generates raw footage into a complete video with your logo, motion graphics, subtitles, and scene transitions. 

Ad-free hosting and embedding are included. At this point, you also can edit the video if you prefer.

Free for three videos. Paid plans start at $33/month, paid annually.
 

Collect video testimonials from your customers in minutes. Simply share a link, and your customers can record their videos on any device, no login required! 

You can embed all your testimonials on your WordPress website with no coding. A simple dashboard is provided to manage all the testimonials. 

The paid plan lets you track the metrics to see how your video testimonials are performing.

Free for two videos. Paid plans start at $20/month, paid annually.