Hi, and welcome to this month’s newsletter, where I highlight my all-time favorite digital tools. March 2026 marks 10 years since the Mike Grossman Consulting monthly newsletter began. That’s a full decade of sharing ideas, tools, and
strategies to help businesses navigate digital change. When I started Mike Grossman Consulting, I worked on my own, using my software engineering skills to help small businesses and independent professionals improve their websites and better understand their technology. As our clients’ needs became more complex, the agency grew as well. Today, I work with a team of nine specialists in website development and design, SEO, Google Ads, content creation, email marketing and website security maintenance. Each specialist stays current with the latest tools and best practices in their area. Thank you to everyone who has read this newsletter, asked questions, referred colleagues, or trusted us with your projects over the years. It’s been a privilege to
watch your growth and success, and I’m grateful that our paths have crossed along the way. For this anniversary issue, I thought it would be fun to look back at how four top digital tools that I regularly use and recommend have changed over the past decade and what those changes mean for businesses today. Warmly,
Mike Owner, Mike Grossman Consulting
Grammarly Grammarly started in 2009 as a browser-based grammar checker that caught spelling errors and basic writing mistakes. Over the years, it has become a smart writing assistant that checks tone, clarity, and readability, and suggests ways to improve your writing.
New features
include AI-powered rewriting, style tips, and connections with email, documents, and messaging apps. For small businesses, Grammarly helps teams write more clearly and professionally across websites, marketing materials, and daily communication.
Zoom Zoom started in 2011 as a reliable video meeting platform, but for many years, it was mainly used by distributed teams and tech companies. Everything changed in 2020 when remote work and online events became widespread. Zoom rapidly grew its capabilities, adding webinars, breakout rooms,
collaboration tools, whiteboards, and integrations with other business platforms. Today, it works as a central communication hub for meetings, training, client presentations, and online events—making professional video communication accessible to businesses of any size.
When Canva launched in 2013, its goal was simple: make graphic design accessible to people who weren’t designers. Early users could quickly create social media posts, flyers, and presentations using drag-and-drop templates. Over the past decade, Canva has evolved into a full visual content platform. Today, it includes brand kits, collaborative design tools, video editing, AI image generation, and even website creation. For small businesses, it has dramatically lowered the cost and complexity of producing professional-looking marketing materials.
ClickUp launched in 2017 to replace several productivity tools with one platform for managing tasks and projects. At first, it focused on task lists and simple project tracking. Now, ClickUp is a full work management system with document sharing, dashboards, workflow automation, time tracking,
and goal setting. For growing businesses, it helps teams stay organized, manage complex projects, and work together without juggling lots of different tools.
Delighting our digital marketing clients with first-rate results
To read my previous newsletters, you can find them here:
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